Sculpey Polymer Clay
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The Polyform Products Company Story

In the early 1940's, Zenith Products Company was founded in Schiller Park, IL. Zenith began as a company that manufactured coatings for the fastener industry: waxes, hot melt compounds, and electrical insulating varnishes. The product that we know today as "Sculpey" was originally formulated for potential use as a thermal transfer compound - to conduct heat away from the cores of electrical transformers. However, this formulation was not successful for that purpose, so the compound was temporarily shelved. A visitor to the manufacturing plant was "doodling" with a lump of the clay-like substance and created a small figure. It was then baked in a lab testing oven - and Sculpey was "discovered" as a sculpture medium. This happened in the mid 1960's. By 1967, it was being manufactured and sold on a small scale in the United States.

A devastating fire in 1976 put us out of our manufacturing plant, but not out of business. A few weeks later, in temporary quarters, we were back in production, and moved into a new facility within a year. Soon Polyform Products was incorporated, with Zenith as the parent company.

Marketing was done the old fashioned way - by doing curbside craft shows in town squares, demos in small retail shops, and exhibiting in the early trade shows. Our theory was to get our clay into the customers' hands any way we could - because you had to work with it to see its potential. It worked, and we have enjoyed a continual growth ever since.

Our product history is as follows: Sculpey came first, followed by Polyform (same clay - alternative name), and interest in that clay generated Super Sculpey, a professional quality sculptors' clay for use by doll artists and prototype artists. Sculpey III, much like Super Sculpey but in an array of colors, was our next venture. Then, a stronger colored clay was formulated for jewelry, "wearable art," and surface decoration - our PROfessional MATerial - Promat. Next came Granitex, a stone appearing clay available in eight colors. We like to say that you can "take it for granite."

Our most recent colored clay is the result of more than two years of testing and experimentation plus suggestions from polymer clay artists. This new product is Premo! Sculpey, and it debuted at HIA '98. This superior formulation is available in 32 Artists' Palette colors and has taken the polymer clay world by storm.

The research and development team never stops, and another groundbreaking formulation debuted in the summer of 1998. This product, Sculpey SuperFlex, becomes rubbery when baked and is excellent for toys, animation figures, and moldmaking. This material may also be mixed with Super Sculpey, Sculpey III, Granitex, and Premo! Sculpey to increase their flexibility and strength.

Awards of Merit Received by Polyform Products

2000

The Parents Guide to Children's media, Inc. selected Pueblo Pottery and Fridge Critters for Honor Awards. The testing was conducted over the summer of 1999 by Shenandoah University. Both sets were commended for their easy to follow visual instructions, and the "success guaranteed" projects, plus their economical pricing and value-added contents.

All 12 of the E-Z Release Push Molds also received an Honor Award! The concept and the design were noted as a new product category for Polyform Products.

2000

Polyform Products has been notified by Parenting Magazine that Magnetic Funny Faces Has been voted one of the Toys of the Year in their annual judging. The list of winners has been compiled and will be published in the November issue of Parenting Magazine. Magnetic Funny Faces is part of our Junior Artists Series. Other members of the set include: Clip Critters, Flexible Friends, Sunshine Jewelry, and Pueblo Pottery. These sets are available at retail as of June, 2000.

2000

The Canadian Toy Testing Council has awarded their highest award, a Three Star Award to three of the Junior Artists Series. So honored are: Sunshine Jewelry, Fridge Critters, and Magnetic Funny Faces. The results for the 2000 Toy Report are posted on www.toy-testing.org, the Council's official web site. This is the 3rd year in a row that kits/sets from Polyform Products have been so honored by this extensive evaluative process.

1999

Polyform Products has again been recognized by the Canadian Toy Testing Council with a three star rating for a recent addition to the Creative Clay Sets, CC19, Under the Sea. The three star rating is the highest award available for toys that have excellent design, function, and durability qualities while providing the best possible play value for children. Here were the committee's comments:

Go fish! All of our testers were eager to model the attractive, unique sea creatures - puffer fish, clown fish and turtle - with the brightly colored clay provided in this craft kit. Each of the steps was illustrated with a photograph as well as short written instruction, making it easy even for our young testers to be successful with their creataions. A sculpting tool and six small blocks of clay were also included.

1999

Sculpey brand clays and boxed products was selected as the #1 Art Material of Choice in an independent test (5 segments) conducted by The Education Source. The buying source lists ten Art Materials for children with Sculpey brand clays voted #1 by the participating children. Rebecca Kochenderfer is the editor of The Education Source and its Newsletter which has a circulation of 600,000.

1999

Polyform Products has again been recognized by the Parents Guide to Children's Media Committee. Bodacious Beads has been recognized with an Honor Award in the Children's Craft Category. These tests were administered by Shenandoah University. Bodacious Beads is a jewelry craft boxed activity set and it was also commended for the easy-to-follow instructions and value-added impact.

Bodacious Beads, one of Polyform Products Children's Activity Sets was awarded an Honor Award by the Parent's Guide to Children's Media, Inc., (formerly the Parents' Choice Award). These tests were administered by Shenandoah University. The jewelry making set was recommended for its easy to follow visual instructions, the encouragement of creativity, plus its economical pricing and value-added contents.

1998

Polyform Products Creative Clay Sets containing Sculpey III® have been awarded an Honor award by the Parent's Guide to Children's Media, Inc. (formerly as Parents' Choice). These tests were administered by Shenandoah University. The Creative Clay Sets were commended for their easy-to-follow instructions and the use of creativity by children plus their economical pricing.

1998

Polyform Products received an award from the Great American Toy Test in the Arts & Crafts Category. Toys were entered in this test by more than 80 major toy makers. Each manufacturer supplied dozens of sets of the applicable toy. The toys were shipped to day-care and latchkey kid centers across the country. The toys were played with for three weeks while their teachers and supervisors observed. They were ultimately judged on the following criteria: quality, durability, ease of assembly or use, maintenance, short-term interest, long-term interest, educational value, safety and just plain fun.

1997

Polyform Products Creative Clay Sets containing Sculpey III®, were voted "Best Bets" by the Canadian Toy Testing Council, an independent, not for Profit consumer group that watches over the Toy market in Canada. 500 toys were tested, and 15 toys/companies received the "Best Bet" award.

1995

Voted one of the 50 best toys of1995 by Child magazine and New York City's Bank Street College of Education. The winning toys in this competition are age- Appropriate, safe to use, packed with learning potential, and tons of fun. The Bank Street experts said ".Clay is a perfect tool for the imagination. It has no form until your child gives it one. Kids this age really like keeping and playing with their creations."

 

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Polyform Products Co.
1901 Estes Elk Grove Village, IL 60007
info@polyformproducts.com

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